Online Marketing & Social Media Masterclass! Grow Your Business on Facebook, Instagram, Twitter & Digital Advertising.
Design and implement effective and aesthetically pleasing social media images and ads
Apply science-backed principles of social media marketing in order to get more shares, likes, comments, retweets, fans, followers, and purchases via social media and online digital marketing
Write effective and appropriate promotional copy and calls to action for online digital marketing and social media marketing
Apply effective color, including appropriate hue, saturation, and value, in social media marketing
Design effective animated ads and cinemagraph social media image posts using Adobe Photoshop
Would you like to get more clicks, shares, retweets, comments, likes, fans, followers, and purchases via social media marketing and/or digital marketing?
Then this course is for you.
Perhaps you’re a YouTuber who wants to get more clicks on your video thumbnails. Or you use Facebook brand page to promote your brand or company and want to know the science-backed factors to get more fans, comments, likes, and shares. Or perhaps you run Twitter for a large corporation and want to get more retweets.
Learn the Science-Based Methods of Effective Social Media Marketing:
In this course, you’ll learn from three types of lectures:
Course Structure and Progression:
In this course, you’ll learn and apply the industry-standard design principles, and then you’ll learn and apply the science of getting more clicks and engagement. You’ll then be amazed by the power of writing appeals, color, and other marketing tips by learning from science-backed marketing secrets confirmed in academic journals. You’ll design ads and images throughout the course in order to put these principles into practice.
If you want to follow along with me exactly in the handful of practical exercises, then you’ll need Adobe Photoshop, preferably Creative Cloud, although earlier versions work as well. I also include links to free image editing programs in the course, although for the animated ads lesson, you’ll need Photoshop. Of course, if you’re only interested in the science-backed marketing tips and you hire someone else to design your social media images, then you won’t need the software.
See the promotional video for my qualifications to teach this course and let me know if you have any questions! Thanks!
Course Published By Dr. Chad Neuman (Average rating- 4.5/5, Total Ratings- 4,987 )
Short Biography of Instructor:
I love seeing students succeed in their designs, writings, productions, and careers!
Do you want to learn become a better designer or communicator? Do you want to learn industry-standard editing and effects in Photoshop? Do you want write for magazines or web sites? Do you want to learn new skills that are in demand in the new digital economy?
Welcome! I’m passionate about communication, writing, and design education, and I’m currently a full-time professor of graphic design and digital journalism at Southeastern University. I’ve taught classes on design, photography, and writing for the past eight years. My university students have become full-time, award-winning photographers, web designers, creative specialists, reporters, and layout designers. And now, you can learn from me as well!
Get started by enrolling in my courses, learning new skills and knowledge, and asking me questions in the discussion boards.
About the instructor:
By combining my professional in-the-field experience (both full-time and freelance), formal education, and experience in education, I’ve been able to produce top-notch courses that maximize learning and enable students to become better graphic designers, logo designers, photo editors, and writers.
I’ve worked as Webmaster and Advertising Designer at a regional newspaper (The News Chief), Internet Development Director at an award-winning advertising design firm (Reed Advertising Design, now merged with Brand Madden), Technology Librarian at a city library system, and Managing Editor at two international graphic design magazines at Kelby Media Group. I’ve also written for publications and designed web sites and other promotional work for clients on an on-going basis for the past 20 years.
Besides relevant marketplace experience, I also have a B.A. in Communication from Southeastern University, an M.A. in Journalism and Media Studies from the University of South Florida, St. Petersburg, and a Ph.D. in Communication from Regent University. My Ph.D. dissertation focuses on the mythic branding of Apple’s Macintosh/Mac in their primary commercial campaigns (1984, Think Different, Switch/Real People, and Get a Mac).
My combination of professional real world experience, formal education, and experience in teaching have all enabled me to produce quality courses that help students become better graphic designers, photo editors, writers, and illustrators.
I’m the founder of Good Creative Academy, the premiere online school for learning and creating. If you’re looking to learn more about graphic design, writing, and new media entrepreneurship, you have arrived at the right place!
Fun tech-related facts about me:
I taught myself QBasic when I was 13, and later used that programming language to write a program that simulated the DOS prompt, to fool my high school graphic design teacher into thinking the computers had been hacked.
I used web banner advertising on my web sites in high school and during my freshman year of college, which brought in about $750 a month in income.
Free Social Media Marketing - Increase Results with Science course